What is cohort analysis? Cohort analysis is a technique used to identify and track groups of users who share common…
What does churn risk mean? Churn risk is the likelihood that a customer will churn (stop using your product or…
What is churn risk? Churn risk is the likelihood that a customer will cancel their subscription or stop using a…
What is buyer persona? A customer persona, also known as a buyer persona, is a fictionalized representation of your ideal…
What is customer persona? A customer persona is a fictional character that represents a customer segment. A customer persona includes…
What is a customer persona? A customer persona, also known as a buyer persona, is a semi-fictional representation of your…
What does RFM Analysis stand for? RFM analysis is a marketing strategy that businesses use to identify and target their…
What is an RFM Analysis? RFM analysis is a marketing strategy that looks at three factors when determining how valuable…
What is RFM Analysis? RFM analysis is a business metric that measures the value of customer relationships. RFM stands for…
What is the value of a lifetime customer? The lifetime value of a customer (CLV or LTV) is the predicted…